Neighbourhoods, office parks, sports clubs and schools across South Africa turned purple on 31 October as thousands of daredevils took to the streets to raise awareness about prostate and testicular cancer. In Stellenbosch, groups of fearless, Speedo-clad runners gathered at Cape Crusade Coffee Shop and ran down Merriman Ave and Victoria Street, with even a dog joining in.
The run aims to spread a message of early detection, life-saving screenings, and awareness nationwide. Sponsor Hollard Insurance, alongside long-standing partners the Prostate Cancer Foundation and the Cancer Association of South Africa (CANSA), uses the funds raised for awareness, support, and testing in under-resourced areas.
Lorraine Govender, National Manager: Health Programmes at CANSA, stated, “Last year alone, we conducted 1,000 PSA tests, trained 649 healthcare professionals, and ran outreach programmes across rural and underserved areas. This funding is truly life-saving, allowing us to educate, screen and support men, as well as their families, to take control of their health.”
Andrew Oberholzer, CEO of the Prostate Cancer Foundation of South Africa, added, “The iconic purple Daredevil Speedo has become a symbol of hope. We couldn’t be prouder of the impact it has in raising awareness, encouraging early detection and ultimately saving lives across South Africa.”
Hazel Chimhandamba, Group Chief Marketing Officer at Hollard, noted, “At Hollard, we believe that by raising awareness, we can encourage early detection and make a real difference in saving lives.” She explained that the Daredevil Run is an effective platform because it gets people talking about men’s health in an engaging, approachable way.
In South Africa, the lifetime risk of developing testicular cancer in men is approximately 1 in 1,750, affecting men aged 15-49 most commonly. Prostate cancer claims thousands of lives yearly. International data shows approximately 1 in 4 black men will be diagnosed with prostate cancer versus 1 in 8 white males. A simple blood test can measure PSA levels for early prostate cancer detection. Both cancers are highly treatable when caught early.
“Together we can make a real difference and drive meaningful impact. Thank you to all the Daredevils that set out in their Speedos today. See you next year and bring a friend,” concluded Chimhandamba.
Text: Editorial Desk | Images: Supplied
